mobile tommy
FASHION, LIFESTYLE, PEOPLE

CoccoleBimbi x Tommy Hilfiger

3 minute read

CoccoleBimbi celebrates the new Monogram collection by Tommy Hilfiger with Dinsieme. An unforgettable afternoon, with music, style and fun in the setting of our CoccoleBimbi store.

Rutigliano, June 13 2023

CoccoleBimbi, on the occasion of the presentation of the new Monogram collection by Tommy Hilfiger, organized an exclusive event with exceptional special guests: the popular Youtubers Dinsieme.

The very popular duo brought together numerous children and entire families, making the atmosphere unique and exciting.

For the occasion, our store was painted in the iconic colors of Tommy Hilfiger, blue, red and white, with an installation that created a perfect frame to unite the world of CoccoleBimbi and that of the American brand, in a harmonious and exclusive atmosphere.

The Live Show

The guests of the event, the Dinsieme – who have become idols of the kids through their videos, their songs and their shows – gave life to an engaging performance, which allowed adults and children to experience a unique and unforgettable afternoon.

Meet & Greet

After the live show, the guests had the opportunity to get to know Dominick and Erick personally, to take souvenir photos with them and to preview the new Monogram collection by Tommy Hilfiger. The little followers have returned home with personalized gifts and precious memories to treasure.

dinsieme-mobile

Tommy Hilfiger and the new Monogram

After in-depth research in the archive of the PVH brand – a group of which TH is a part – the famous Fergus Purcell has recreated the Tommy Hilfiger Monogram logo, colliding the classic with the new, reinventing it, but leaving the uniqueness of the brand. For Tommy Hilfiger, illustrator Purcell was an inspiring collaborator who managed to make something that already existed new, enriching it with aesthetic details that distort the status quo.

Discover more about the new Tommy Hilfiger Monogram on CoccoleBimbi.